Thursday, 27 January 2011

eye chart of chairs

This is almost a direct response to the brief that I have been given. My object to represent on an eye chart is 'chair'.

Wednesday, 26 January 2011

madmen titles (text & image in titles)

A very stereotypical example of a 'well designed title sequence'. What I'm interested here is the introduction of titles and names. It seems that subtly making the names appear in a composition that doesn't interrupt the imagery too much is the way forwards. Text doesn't exactly need to be singing and dancing in an image-based title sequence such as this one and my own that I am producing.

what bbc channel?

I've established that I want my sequence to be for a program to be broadcast by the BBC. But I need to decide what channel. In September 2009, the BBC staged a 'Beatles Week' that was packed with programs and documentaries about them. (I remember as I watched a lot of it myself!) Through this, I think I've found my holy grail of justification for which channel to produce my animation for:

So it's a choice between BBC2 and BBC4. Both channels are similar in some respects as they both tend to show programs that are relatively artistic and factually orientated. However, BBC2 generally shows programs aimed at a wider, more popular audience. BBC4 is much more recently established and is much more specialist in the field of arts - for example - I saw that they broadcast a 200th anniversary of Chopin concert.

Due to BBC 2's more open audience as a TV channel, I will be making my title sequence bearing in mind that it will be broadcast on:


This is important for my 10 second stings for the program as they will circle around the fact that they will be shown on BBC2.

the beatles belong on the bbc

The Beatles have always been associated with the BBC. It's an aspect of them as a band that is also reflected in the fact that they are extremely 'British' and often associated with British culture amongst foreigners. This has lasted for The Beatles since 'The British Invasion':

The Beatles did a lot of work with the BBC in their time. I believe that the following examples fully justify broadcasting a TV show entitled 'Top 10 Beatles Songs' on a BBC channel - for example:

Monday, 24 January 2011

bbc intro idents

I will be associating 'Top 10 Beatles Songs' with the BBC due to the band's close association with them. Also partly because of their strong British vibe, and as the BBC is Britain's broadcasting corporation this seems the most appropriate.

Here are some BBC intros that come before some TV shows that make it clear that the show is associated with the BBC. Something along these lines would be useful for my title sequence:

Sunday, 23 January 2011

stefan chinof type as image

Bulgarian designer Stefan Chinof has produced some nice work in the field of type as image here. The way in which the letterforms are constructed and manipulated accentuates the communicative aspect of what is simply being said through the word when it is written in plain text. Chinof does this successfully here.

Friday, 21 January 2011

si scott new scientist cover

I've actually been meaning to post this for absolutely ages. And now couldn't be a more relevant time in relation to the image module. This is a great example of Si Scott's distinctive image-based type in context. His style is unique and really pleasing to look at. It is interesting how he concerns himself with aesthetics. This is not necessarily a bad thing although some people may argue that the same 'style' of work doesn't always communicate different points that well. However, this is why Scott concentrates on the aesthetics. A beautiful piece of work simply draws you in which is very necessary in design!

shell advert

No idea who produced this as it's simply an advert for Shell. The image is fun and full of positivity which reflects what is communicated in the text on the page. However, I think the block of text definitely drives away the effect of the image. Nevertheless, some great image making.

new scientist cover by MASA

Awesome cover to a relatively recent issue of New Scientist that I bought. MASA work for the design organisation Breed who are based in London and New York. I have just discovered them and I intend to look into them.

'telegram' new scientist editorial image

The company who produced this work are called 'Telegram' but I can't seem to find them on the internet annoyingly. The image that accompanies this article is very successful in meeting the requirements in my opinion. It is also aesthetically very pleasing. Awesome use of colour and opacity layering.

helvetica type as image

Not sure who did this as the website refused to load. I just came across it on Google images. It's a pretty nice representation of type working as image!

nick dewar new scientist editorial image

The sadly late Nick Dewar produced these images to accompany a new scientist article entitled 'God on the brain'. The article is about how our idea of God works in the mind and it questions whether God is a product of the mind. Dewar encapsulated this perfectly in the images he produced in my opinion. This guys work was very influential in my decisions of direction as a designer.

Wednesday, 19 January 2011

top 10 new year's resolutions

From various sources:
  1. Spend more time with family and friends
  2. Fit in fitness
  3. Tame the bulge
  4. Quit smoking
  5. Enjoy life more
  6. Quit drinking
  7. Get out of debt
  8. Learn something new
  9. Help others
  10. Get organised
  1. Stop smoking
  2. Get into a habit of being fit
  3. Lose weight
  4. Enjoy life more
  5. Quit drinking
  6. Organise yourself
  7. Learn something new
  8. Get out of debt
  9. Spend more time with family
  10. Help people
  1. Lose weight and get into better physical shape
  2. Stick to a budget
  3. Debt reduction
  4. Enjoy more quality time with family and friends
  5. Find my soulmate
  6. Quit smoking
  7. Find a better job
  8. Learn something new
  9. Volunteer and help others
  10. Get organised

CLEARLY THERE IS SOME KIND OF SIMILARITY HERE... These will be perfect for my type driven editorial image.

new years stereotypes

Some classic stereotypical new years resolutions here:

Tuesday, 18 January 2011

what beatle? what song?

As a potential idea for my animation, I may choose to have 4 scenes involving each Beatle animated with a particular song that that particular Beatle sang/wrote. The title of the songs must be easy to visualise and easy to potentially illustrate through moving image. i.e - concrete nouns etc.

Here are potential songs by the relevant Beatles that wrote/sang them (links are to the songs):


Monday, 17 January 2011

i met the walrus

This is a very interesting animated short. The track was recorded in 1969 by Jerry Levitan when he was 14. 38 years later he collaborated with some illustrators to make this short. As a result it was nominated for an Academy Award in 2008 and it won an Emmy in 2009.

Clearly a popular animation and I suspect it was created in After Effects. Pretty much like a kinetic type animation only with a lot more image. It works extremely well and it has obviously been designed to a professional standard.

beatles after effects (paperback writer)

This is a decent little animation of The Beatles animated playing Paperback Writer made by some French guy. It was done in After Effects which is key to why I am posting it. There is a lot going on in the video so it certainly must have taken a while!

blackbird animation for beatles ticket to ride musical

This was shown in the background during the segment of the Beatles' 'Ticket to Ride' musical that played the song Blackbird.

It states under the video that this took 50 hours of After Effects work. Dedication. This is good research in terms of how detailed I am to make an animation in 4 - 4.5 weeks with other briefs on top to be doing.

It's a nice animation and a beautiful song. One of my personal Beatles favourites.

decision on soundtrack for title sequence

With the title sequence being for a TV show about The Beatles' best songs, it seems only logical to actually have a Beatles track as the soundtrack to the opening sequence. This just puts it into context with the subject matter. Probably in the most direct way possible. However, this must be an informed decision:

Even though the program is about The Beatles best songs, it certainly wouldn't make sense to use one of their most popular songs as it would no doubt appear in the show. This would spoil it for the viewer. So the track must be not one of their most well known. However, this is not too much of a problem for the target audience as it is still nevertheless, a Beatles song.

I decided to go for Sgt. Pepper's Lonely Heart's Club Band (Reprise) from the Sgt. Pepper's Lonely Heart's Club Band album.

My decision does take into account that the song references one of the Beatles' most popular songs - that is - the original Sgt. Pepper's Lonely Heart's Club Band song (not the Reprise that I am using) and that it is from the album of the same name that is one of the best selling albums of all time. Here is the song:

I will simply be using the first 50 seconds of the track in my video.

Sunday, 16 January 2011

abbey road

Probably one of the most famous photographs ever.

how popular are the beatles?

This is based on music sale figures up to 2008. Although Elvis is number 1, The Beatles come a very fair 2nd on music sales.

In terms of target audience for this brief, the challenge is not finding the target audience, but more making sure that the product of my work is as appropriate as possible for the target audience.

It doesn't take a brain surgeon to tell you that The Beatles are one of the biggest bands ever.

the beatles uk released studio albums (chronological order)

This is a good perspective of how the visual imagery of The Beatles changed over their career. The albums are in chronological order.

The album covers are extremely important as they build a visual image to represent the band that people can recognise them by. Kind of like a logo but it works by creating a general visual 'aura' and theme to the band. This is what I want to try and apply to my animation.

Thursday, 13 January 2011

how many beatles fans actually are there?

After conducting some research, it seems safe to say that The Beatles are extremely popular. This means that my target audience for a Top 10 Beatles Songs video is extremely huge.

Be seeing you!

Wednesday, 12 January 2011

the beatles rock band trailer

This trailer for The Beatles Rock Band encapsulates a lot of the elements that I mentioned that occur in the Yellow Submarine film and the video for Free as a Bird. Much like Free as a Bird, this promotion has a very large amount of references to The Beatles back catalogue of songs. This makes for a relevant amusing video. Psychedelic overtones are extremely prominent towards the latter half of the video. This proves that this is synonymous with The Beatles. Particularly as The Beatles Rock Band was released 41 years after the Yellow Submarine animated film. It is interesting how the psychedelia of the late 1960s is being perceived in a postmodern context with advanced technology.

I intend to interpret it in my own way also in my animation.

This is actually a really top notch work of graphics and animation. It is definitely worth a watch! The transition from 2D to 3D is incredibly well achieved.

Be seeing you!

get closer to sport

Pretty cool usage of unique camera angles to communicate the point. Very clever.

Be seeing you!

the beatles - free as a bird

The best thing about this video is that it encapsulates a massive amount of visual references to The Beatles and lyrics from their songs. This is exactly what I intend to do for my animation; take the wide variety of imagery implied in The Beatles back catalogue of music and selectively apply it to my title sequence for 'Top 10 Beatles Songs'.

Be seeing you!

the beatles - yellow submarine (animated film)

This is highly influential for my top 10 title sequence video that I intend to produce. Although it is an end sequence it works in the same way as a title sequence in many respects. The Beatles animation is renowned for being very psychedelic. Not just for it's weird and wonderful content but for the style of animation. It differs to conventional animation that is pristine and smooth. An example might be the Disney animation of the time. The Beatles animation provides an addition to the psychedelic aura through relatively stuttery sequences of movement that goes hand in hand with the twisted perception of things in the animated film.

This kind of animation has become synonymous with The Beatles and psychedelia. A good postmodern example of its usage is in the video for Oasis's song All Around the World which makes use of very similar animation (most likely due to the fact that Oasis were highly influenced musically by The Beatles so this influence probably just seeped into their videography.)

Be seeing you!

the aston shuffle - your love

I don't really know a lot about the song or the band. I just recognise that this is a very well made video! What I like best about it is the fact that motion is so clear even though there it is jagged in movement. Animation does not need to be perfect to work well.

Be seeing you!

the beatles - sgt. pepper's lonely hearts club band video

Thought I'd kick-start the module with an example of some animation from one of my favourite bands. The animation is taken from The Beatles' Yellow Submarine animated film that was made to accompany their album of the same name which contained previously unreleased material as well as previously released songs.

This is animation on a complex scale. And also, it would have required a very different - and more organic - method of production than the very digital method of production through Adobe After Effects that I will be using. However, this would still be no doubt possible with todays digital software.

Be seeing you!

christoph niemann - i lego n.y.

Be seeing you!

oasis - the shock of the lightning

The first video from Oasis's first single off their last album Dig Out Your Soul. The album was musically very psychedelic in a lot of respects so this needed to be matched with postmodern psychedelic artwork that was in some ways synonymous with the psychedelic visual stereotype of the 1960s, when the concept of psychedelia was developed. This has been successfully applied to on screen media for the video to The Shock Of The Lightning.

Be seeing you!

Sunday, 2 January 2011

the renault megane experiment

I saw this advert the other day. A very funny take on advertisement in my opinion! Design would certainly have to have been considered. Particularly with the type inserts. Music also. Is is integral that the music works with the content of the video. This is something that is definitely synonymous with designing graphically for screen.

Be seeing you!