Friday, 28 October 2011

bizet and his world

This is a lovely book cover design. The type and colour fuse together to create a great design. The huge 'B' that forms a lot of the background design is very effective in the composition.

cerveceria sagrada

A nicely designed beer utilising an element of Mexico's culture to theme the Mexican beer itself. The Mexican wrestling mask creates a useful, unique and appropriate label.

Thursday, 27 October 2011

identity for mestre cervejeiro (brewmaster)

Another example of how to expand a brand identity across a range of elements to a business. It's good to see how branding for a brewery in particular expands further than just the bottles and packaging. This is useful research for what I am doing myself. Nice work.

tasty beverage company identity

This is not a brewery, but instead a shop that sells beer. This is a good example of a nice range of elements to the identity of the store. Some - or even all - of these elements could be applied to the identity and branding of my brewery. Also what is nice is that it spans across a nice range of print and digital elements. This is good research for expanding a brand with some lovely design attached to it.

brick mason brewery

Sam Wallbank can be credited with finding a blog that is all about great graphic design for beer, ale and cider. This will subsequently be a big focus for a lot of my design context posts for my branding and packaging context and influence for The Hyde Park Brewery.

This is a nice design for the Brick Mason Brewery. It is a step away from the traditional which is what I want to go for.

Monday, 24 October 2011

progress crit 1

The most recent Thursday saw the taking place of our first student-led crit since beginning the module. I signed up to a crit group that included - along with myself - Sai, Brady, Richard and Gemma. The format of the crit meant that we presented and answered questions about our work in the space of 5 minutes each. Personally, I feel that this seemed a bit rushed but the reality of the situation is that we wouldn't have long to present in industry in a situation such as a crit. After this we simply went around everyones work and wrote a crit sheet for each person. This was followed by a general discussion of our work. Here are some points/pointers that I received in relation to my own work:
  • Good to see work on more than one brief. This is evidence of attempting to juggle around the projects and manage time. Don't forget about the other two though.
  • Contextual research seems to be progressing pretty well in relation to both briefs. However, some posts are quite long such as the Penguin Great Ideas books. Consider using Issuu to minimise scrolling time for blog viewers.
  • Be careful not to jump into too final ideas when producing different design ideas. This goes for both projects. Don't forget about paper progression and rough idea generation. More ideas can be generated this way with a greater breadth of choice in deciding on final designs.
  • It's time to think about expanding ranges in the projects that I have started - particularly the Hyde Park Brewery Brief. Don't get too bogged down on one element such as the packaging. Decision making is absolutely key. Sometimes you have to be ruthless and just press on with an idea and deal with the problems as they occur. There is no time for messing around. Especially when I still need to start 2 briefs!
  • In relation to the Hyde Park Brewery brief, the difficulty in making the brands H and P look unique compared to other famous company brand acronyms such as HP Sauce, Hewlett-Packard and even Harry Potter came about. Utilising the B for 'Brewery' in the acronym was a good move apparently. It's difficult to get away from these huge brands but otherwise, the logo is looking good according to feedback.
  • Begin thinking about deliverables for the briefs. The best suggestion for expanding a range was to extend the Penguin Books brief to audiobooks. This wouldn't be too hard. I would just need to transfer the designs into a digital context on the iTunes stone perhaps, or Amazon.
  • A general notion from all participants was to keep experimenting. There is fun to be had with both briefs that I have started. However, don't get carried away. It wouldn't be great to get to the end of the module and find out that I have 100 ideas with no development or progression. Be decisive also.
  • The crit sheets filled out by the participants are below:

All in all this was a very useful crit with some good advice and verbal motivational material. Probably a good time for a crit. It was also great for me to see how other people are progression in comparison to myself. I gauged a good view of this when looking through loads of peoples blogs before the crit formally began in studio 4. I feel quite comfortable with how I am progressing although I will always feel like I can be doing more. The way we have to manage time is a new experience for me. It feels like everything keeps getting in the way of everything else; 4 briefs, dissertation, website, portfolio, self-branding, briefs, tutorials, crits. But this is the harsh reality of what we do. It's a busy career path unfortunately. But hopefully a rewarding one.

Thursday, 20 October 2011

1984 diagram representing population distribution in the book

This diagram represents the distribution of the population of 'Airstrip One' in the book 1984 by George Orwell. This is an interesting visual that can lead to a design idea with relevance and concept:

Tuesday, 18 October 2011

unknown designer - influence of david pearson?

I found this on and it immediately struck a chord with me in relation to a book cover that I know as I have recently read it and blogged about it in a recent post. I highly doubt that plagiarism is an issue here. A good idea is a good idea. With the amount of people designing things there are bound to be similarities. I think they're both great designs. Here is the design that I have found:

And here is the Communist Manifesto as designed by David Pearson:

sally sullivan cover design

This was designed in 1973. Another brilliant example of old book design. The blog I found this on - - alost criticises the type by calling it 'over the top' yet it admires how this was created in the time it was designed. I personally love the type on this book. Anything repetitively linear appeals to me - particularly if it is very relevant to the design. I have no idea why. Just a case of preference I guess.

penguin and pool balls

This is pretty interesting even if it doesn't have much of a point other than unifying the classic Penguin book cover design with American pool balls. I would say that this is a nice little investigation of aesthetics. Although I would probably use these balls to play pool if I'm honest.

toshihiro katayama cover design

This design is pretty mesmerising. Although a relatively simple idea, the effect is visually enticing and interesting to look at. It is a very solid, clear composition which ties with the general connotation of 'mechanism' in the title of the book. Designed in 1969, this is pretty original for the time. Certainly a classic example of the ever-developing modern age of the time. Little did they know postmodernism was around the corner.

old covers for john wyndham books

Old book covers are great to use as influences in potentially designing something from a much more postmodern direction. There is a certain charm to these old designs. Although most of them have limited colours and sometimes relatively basic compositions, they are nevertheless successful. This was also due to the difficulty in producing complex design work in the time that these designs were written. Nevertheless, designers produced some lovely design work that built the ground work some beautiful designs today that have clearly been influenced by these old ones. Particularly some in the Great Ideas box sets that I have just blogged about. I came across these on a blog out of curiosity as I have quite recently read John Wyndham's Day of the Triffids.

david pearson - great ideas volume 5

The Penguin Great Ideas series is currently on its 5th box set with David Pearson going strong with the cover designs for the books. He has designed 100 covers for this series now. A pretty good achievement. He is obviously a man with plenty of ideas and fantastic skill in print-based Graphic Design & branding. Here are the final covers: